BODKHEY, D. .; DAWKHAR, S. . Artificial Intelligence in Retail: Redefining Consumer Expectations and Retail Innovation. NOLEGEIN-Journal of Consumer Behavior & Market Research, [S. l.], v. 9, n. 02, p. 1–8, 2026. DOI: 10.37591/njcbmr.v9i02.1860. Disponível em: https://www.mbajournals.in/index.php/JoCBMR/article/view/1860. Acesso em: 19 may. 2026.